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shared by Eva Ana Kazic on 07 Mar 13 - No Cached

5 Data Points for Content Marketing
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Paid online advertising is not only less efficient, it’s expensive too.
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Based on point 2 you could have instead gotten 33 sales leads for a cost of $133 had you been doing content marketing.
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less expensive
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businesses with websites with 401 to 1000 pages get 600 percent more leads than those with 51 to 100 pages.
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5. Content marketing is growing.
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prospects prefer it; it costs you less money; it produces more sales leads and customers; it helps you beat your larger competitors; and the marketing results you begin generating today will last forever.
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