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Tiana Stefanic

Mark Zuckerberg Unveils Facebook's Plan For Internet Domination « Forbes.com... - 0 views

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    The founder and Chief Executive of Facebook, Mark Zuckerberg, announced at a recent conference that Facebook's Open Graph project will soon enable an even greater degree of personalisation as people surf the net. I think this probably has implications for user experience, in terms of viewing popular sites through the prism of social networking - and it gives sites more authority to store data about individuals. Because Facebook seems to be so pervasive nowadays, it seems like we won't have much say in the matter...
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    Also business implications. This is direct competition for Google's increasingly personalised 'user experience', not just Buzz and the raft of location services but the uniquely personal search that has slipped quietly onto our browsers. How can we be concerned about what governments know about us when we've handed willingly to businesses so much more information!
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    We do have a choice - don't have a Facebook account. It may make you a social pariah though ;)
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    Allison, that's a great point, I've tried to quit using the site but I stop when I realise that I won't know about upcoming social events - unfortunately its the primary means of communication used by some friends!
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    Yes and I think Facebook take full advantage! A lot of my friends have been posting notes on FB about changing privacy settings now that the new features have come in. So, people are trying to resist but in a more subtle way than dropping out of FB altogether.
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