Exploring The "Labs" Trend in Consumer Startups - 0 views
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Neil Movold on 04 Dec 11In the world of technology companies, the "labs" concept and nomenclature found a friendly home. Microsoft Research has FUSE Labs, there's HP Labs, and Mozilla Labs, and let's not forget the once-mighty Google Labs (R.I.P.), among many others. Digging into the history of big tech "labs" would be the subject worthy of a book, of course, but in the context of this narrow post, it's worth briefly noting that for those that make things and are builders, every big company needed to have something like this for branding, recruiting, and to keep the innovation engine humming as their corporate parents grew larger and more bureaucratic. Perhaps each one wasn't referred to as a "lab" explicitly in name, as Amazon has A9 and Google now has Google X. No matter the name, there's something powerful in the word that reminds us of the old chem lab and that spirit of experimentation.