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An interesting comment on the way with which technology is likely to shape the concept of home entertainment in the near future. As it appears, it will be based on bringing "intelligence" on board devices rather than adopting a single do-it-all server. Implications on competitive advantage for the many potential competitors are pretty obvious

Few people have heard of Zune, the audio-video entertainment brand that Microsoft built in order to challenge Apple's iPod. Microsoft is now stepping up the challenge. Will its standard, based on interoperability between devices (Zune player, PCs/smartphones and Xbox consoles), be able to increase its market share from it's current and paltry 2%? Seems like a desperate attempt, but Microsoft has done it already in the past