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Consumer Watchdog has sent the U.S. Justice Department a Google document presenting the best corporate arguments for why Google should not be viewed as monopolistic, along with a duplicate of the presentation marked up with comments from an expert countering the claims. The nonprofit consumer group received both documents from an anonymous industry insider. In the presentation, Google seeks to deflate increasing criticism that it is too big and powerful by spin meant to minimize the notion its search and advertising businesses are virtual monopolies. Commentary surrounding the presentation in the second document delivered to Consumer Watchdog presents information countering Google's contentions in what is described as a "Charm Offensive." "As the Justice Department examines the Google book deal and other Google enterprises it deserves to see the play book Google has prepared to deflect scrutiny and insider commentary on how many Google myths lack a basis in reality," said Consumer Watchdog President Jamie Court. "Google's charm and spin should not be allowed to deter anti-trust regulators from seeing the real problems with Google's dominance and setting appropriate limits to protect users."

Taking a step toward creating more formal standards, the Interactive Advertising Bureau Monday released a set of best practices for social media advertising covering key terms, creative elements, and user privacy, among other topics. The guidelines unveiled at the IAB's Social Media Marketplace conference in New York are intended to encourage the growth of social advertising by giving marketers, agencies and social networks preliminary rules to navigate a category that now spans hundreds of millions of users. "Industry standards are essential to making social media easy, safe and scalable for advertisers," said Seth Goldstein, CEO of Socialmedia.com and co-chair of the IAB's UGC Social Media Committee, in a statement. "The new IAB framework is a critical first step in this direction and we are excited to help enable the next generation of social advertising." While marketers have been eager to experiment with social media, a lack of standard ad formats and metrics and privacy concerns remain obstacles to more rapid advertising growth on social sites. Even so, Forrester Research projects that social media marketing will increase nearly 60% this year to $716 million.

Senate Judiciary Chairman Patrick Leahy (D-Vt.) has reintroduced a data breach bill that would set tougher rules for government agencies and private sector firms regarding consumers' personal information. This will be the third time around the block for the Personal Data Privacy and Security Act, which has cleared the Judiciary Committee, but never come to a vote on the Senate floor. The bill would preempt the more than 40 state laws laying out requirements for notifying consumers in the event of a data breach, a long-deferred legislative goal that has the general support of the IT industry. But Leahy's bill is about more than just data breaches. Among other things, it would set baseline security information standards for government agencies, something that the Obama administration has begun to work on with the early steps of an overhaul of the government's cybersecurity apparatus. "This is a comprehensive bill that not only deals with the need to provide Americans with notice when they have been victims of a data breach, but that also deals with the underlying problem of lax security and lack of accountability to help prevent data breaches from occurring in the first place," Leahy said in a statement. "Passing this comprehensive data privacy legislation is one of my highest legislative priorities as Chairman of the Judiciary Committee."

Google has released a more detailed privacy policy for its Google Books product, a move demanded in recent weeks by several critics of its settlement with publishers and authors. The company announced the new policy in a blog post late Thursday afternoon, saying it developed the policy following conversations with the U.S. Federal Trade Commission. Google had previously said it was unable to release a detailed policy because the Google Books product was incomplete due to the fact that the settlement allowing its Book Search project to display certain types of books has yet to be formally approved. However, criticism of Google's lack of detailed information on the subject appears to have forced its hand. "To provide all users with a clear understanding of our practices, and in response to helpful comments about needing to be clearer about the Books product from the FTC and others, we wanted to highlight key provisions of the main Google Privacy Policy in the context of the Google Books service, as well as to describe privacy practices specific to the Google Books service," wrote Jane Horvath, general privacy counsel for Google, in a blog post.

it is important to recognize that patient privacy was not at issue in Sorrell v. IMS Health because the data at question did not identify patients.

"Google has said that its world-roving Street View cars have been collecting information sent over open WiFi networks, contradicting previous assurances by the company. This means that Google may have collected emails and other private information if they traveled over WiFi networks while one of the cars was in range. Previously, the company said no payload data was ever intercepted."

IT companies seem to shoot their own effort in the foot on a regular basis. Usually due to a lack of process. The dot com bubble was small compared to what may be coming for trust in IT services.

Twenty-three of the 24 major U.S. government agencies contain weaknesses in their information security programs, potentially placing sensitive data at risk to exposure, according to a government report issued this week. The U.S. Government Accountability Office (GAO) studied how the agencies were responding to the regulations described in the Federal Information Security Management Act of 2002 (FISMA). The mandate requires government entities to develop and implement an agencywide information security program. Inspectors general conduct annual reviews of agency progress. The GAO review, which took place between last December and this month, concluded that, partly based on inspectors general and federal Office of Management and Budget (OMB) reports, that 23 of 24 agencies contain lax controls to ensure that only approved users can access system data. Meanwhile, 22 of 24 agencies described information security as a "major management challenge," according to the report.

Raises some realistic questions about the American approach to privacy law & regulation. Unfortunately, the article tends to point at the misapplication of laws more heavily than offering the reader an account of the abuses that led us to where we are now. Businesses & government, including the medical industry, freely shared details - or spied on Americans with impunity for decades. The article reminds us that work needs to continue to balance our approach. A Federal law, that sets a floor for privacy requirements, could help reduce conflicting requirements caused by almost every state writing seperate laws because there was a lack of leadership from Washington. American privacy regulations are implemented sectorally - at the industry or State level for example. This leads to many different, and conflicting laws. Privacy is a difficult subject with complex considerations touching aspects of life that have not been questioned for years. This article provides more con than balance, but it reminds us that extreme positions rarely serve anyone well.

Special interest groups and lawyers claim they are defenders of individual privacy. But all that red tape is causing more harm to consumers than good. In a world of tight budgets and sacrificed programs, one sector has continued to grow with the speed and choking effectiveness of kudzu: regulations around privacy. More than 300 privacy-related laws are on the books, in both Washington, D.C. and state capitals. Privacy-related consulting services provided by law and accounting firms are a $500-million-a-year business and have been growing at double digits.