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anonymous

To Motivate Employees, Do 3 Things Well - 0 views

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    Article sur la motivation des employés, Harvard Business Review
mahdi khelif

Why We Use Social Media in Our Personal Lives - But Not for Work - Tammy Erickson - Har... - 0 views

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    utilisation des médias sociaux dans le monde d'affaire
Normand Lavoie

Activité A : Social Media's Impending Flood of Customer Unlikes - Brian Soli... - 0 views

  • It's time for brands to rethink their approach in social media.
  • 55-percent of Facebook users reported liking a brand and then later deciding they no longer wish to see the company's posts.
  • In order to redesign social programs to deliver value to customers and avoid getting culled from a social stream, businesses will need a better understanding of consumer wants and expectations.
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    Une réflexion intéressante portant sur l'utilisation des médias sociaux dans la promotion des marques des grandes entreprises. Auteur : Brian Solis Article publié le 21 septembre 2011.
Cesar Villamizar

Advertising Analytics 2.0 - Harvard Business Review - 1 views

  • Many of the world’s biggest multinationals are now deploying analytics 2.0, a set of capabilities that can chew through terabytes of data and hundreds of variables in real time.
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