Horror writer Stephen King discovered this when he tried to embrace the medium by releasing a book exclusively online in instalments.
But the experiment backfired when King halted it after just six chapters were published, saying people had been unprepared to pay for things they usually just took for free.
It seems people are not prepared to give up their beloved books to read from a screen or pages of print outs.
Contents contributed and discussions participated by Ali Parrish
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