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Paulette Grant

How companies are benefiting from Web 2.0: McKinsey Global Survey results | McKinsey & Company - 0 views

www.mckinsey.com/...mckinsey_global_survey_results

web 2.0 technology online survey

shared by Paulette Grant on 13 Jun 13 - No Cached
  • Nearly 1,700 executives from around the world, across a range of industries and functional areas, responded to this year’s survey.1 1.McKinsey Quarterly conducted the survey online in June 2009 and received 1,695 responses from executives across industries, regions, and functional specialties. We asked them about the value they have realized from their Web 2.0 deployments in three main areas: within their organizations; externally, in their relations with customers; and in their dealings with suppliers, partners, and outside experts.
  • Paulette Grant on 13 Jun 13
     
    The article highlights the benefits that companies around the world are deriving through the use of web 2.0. This was done through a survey from a range of industries that has used web2.0 and has seen tremendous value of the technology in dealing with both internal and external customers. According to the report 69 percent of respondents report that web 2.0 has impacted their businesses in a positive way. They are able to market products more effectively, reduce the cost of doing business and better able to communicate with customers, suppliers and of course the ability to collaborate with business partners and experts in a dynamic way; something that was not possible using the static web pages of web 1.0 The article was written four years ago and this goes to show that the technological capabilities of web 2.0, one that revolutionizes the way business has been conducted online, has been around for quite a long time and has been creating tremendous benefits for many businesses such as increase revenues. As the technology continues to increase and expand, and the public's acceptance continues to grow, going beyond web 2.0 is what we are presently experiencing using tools such as semantic web and augmented reality with the launch of web 3.0. The report uses exhibits to highlights areas that companies have gain measurable benefits using web 2.0, how companies have tie other technologies into web 2.0 and regions of the world such as North American and China that have experience tremendous benefits from web 2.0 interaction with both customers and business partners.
paige rosenberg

The Future of the Social Web: In Five Eras « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing - 1 views

www.web-strategist.com/...future-of-the-social-web

socialmedia social forrester web web2.0

shared by paige rosenberg on 21 May 12 - Cached
  • paige rosenberg on 21 May 12
     
    Social network is just going to expand in the future, where people from all over the world can learn and get to know each other on different levels. Each social network created is created for different reasons, some for work, some for pleasure, and some from both combined, some for marketing, etc the list can go on forever. This article lists out the 5 different eras of the social web and explains each ear in detail. The eras arent sequential, but instead they are over lapping.
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