Competitive businesses are constantly searching for new ways to increase efficiency. That's where Web 2.0 comes in. With Web 2.0 tools, an organization can increase efficiency in real-time communication, simplified collaboration, conversation archiving, expert discovery through social networking and more. The realization of the use of Web 2.0 within the enterprise has even been granted its own moniker: Enterprise 2.0. Enterprise 2.0 describes how forward-thinking companies are using tools such as wikis, blogs and web discussion systems to capture corporate intelligence and then build communities around areas of expertise. These communities then facilitate faster information sharing, which ultimately makes the organization more competitive. For example, we work with a leading auto manufacturer that uses our platform to address supply-chain problems. When problems arise, an expert community exists - along with an archive of past problems - that can help address the issue quickly and efficiently. Prior to applying these technologies, it could have taken days to find the experts or the knowledge required to resolve the problem.

ICT is an acronym that stands for Information Communications Tecnology. We can consider ICT to be all the uses of digital technology that already exist to help individuals, businesses and organisations to use information. It covers any product that will store, retrieve, manipulate, transmit or receive information electronically in a digital form.

With the blossoming of the telecommunications industry advancements in computer capabilities, and the development of sophisticated software to support delivery of services, technology has become a major factor in the operation of hospitality businesses. The convergence of technological applications places knowledge and information at the core of the competitive profile of tomorrow's hospitality enterprise.

This article listed IPad several uses in hospitality industry, there is no doubt that Apple's IPad has the potential to revolutionize the hospitality industry, the functional ambiguity of the IPad can serve various applications in both hotel and restautant settings. The article points an Australian restaurant use the IPads replace menus, Customers use the restaurant-provided iPads to not only browse menu selections and order food, but access photos of every dish and even notify chefs of how they want their steaks cooked. In London's Berkeley Hotel plan to offer hotel guest IPad for the duration of their stay, The iPad comes with selected apps that help craft the travelers experience in the area - like suggesting the top-five places to visit, and a providing a list of local hidden gems. In conclusion, IPad is a new technology for this world, even for hospitality industry, I hope this new things can bring some new chance for our industry, for example, use the IPad app can make reservations, it very convenient and easy for the guest use, at the same time it may increase hotels' competition.