The article talks about new changes by Google to allow consumers to see who is posting an ad and from where. The hopes are that it will discourage false ads by forcing advertisers to provide identification to create an ad.

The article describes how COVID-19 has accelerated the implementation of technology. Companies like Netflix have profited from the pandemic and more systems will be coming to light in the next two years. Its important for companies to assess what technology they would invest on.

The article talks about the effect that cloud computing has had on property management systems. Particularly, PMS integrations.

The article details how companies can launch their online platform as quickly a possible during these difficult times. E-commerce will be more prevalent as in person services pose a risk of infection of COVID19.

The article talks about a software called Duetto that is changing the way hotels can access the latest technology for their PMS systems. The software utilizes cloud applications to help hotels make the best decision based on a variety of information.

Scientists at Purdue University are working on a sensor that relies on readings of carbon dioxide to control the climate system of a building. This can be beneficial for hotels and other hospitality industries that see significant charges from energy consumption. The uniqueness of the sensor is that it can control the climate more accurately since rooms that are empty will have lower readings of carbon dioxide thus energy will not be used to control the climate.