DOs and DON'Ts of Facebook Bar Marketing - Buzztime - 3 views
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The secret is mixing up the perfect Facebook bar marketing cocktail with the latest tools, trends, and these 20 pro secrets
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This article is a great guide for how a bar or restaurant can best use facebook to promote their business. Most of us are personal users of facebook but there are tools especially useful for businesses that will make your page more visited and legitimate for your guests. The article lists 20 tips for maximizing facebook, I think the most impactful would be how your page interacts with other pages. The business page can interact regularly with others, vendors, guests, neighborhood businesses. Participate in discussions that are relevant with sincere comments (not just shameless plugs) and participate in paid facebook marketing. Facebook is a marketing tool that can be more than superficial and can help businesses reach their customers where they are. Spending time on this communication channel is a valuable use of resources if done with strategy.