Exemplifies trend towards cloud-based Point-of-Sale / Point-of-Sevice systems (ePOS) and the software management being used in fine-dining restaurant beverage programs across global/ partners. Partnership players include: Fine-dining establishments such as Thomas Keller Group (PerSe, The French Laundry, Bouchon); 5-star Hoteliers like Rosewood Hotels & Resorts; Also includes covergence by providers as Mozza Group (Clebrity Chef leads are Mario Batali and Joseph Bastianic). Facets include maximizing customer experiences and revenue through operational efficiency.