IHG invites corporate accounts to embrace dynamic pricing - 0 views
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Yi Pan on 29 Feb 12Highlight: IHG (InterContinental Hotels Group) is inviting preferred business accounts across Asia Pacific to move to a dynamic pricing model, guaranteeing corporate travellers to always pay less than best unrestricted rates at its InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express in the region. My Description: InterContinental Hotels Group is making efforts to turn its original accounting and pricing system into a more dynamic and flexible one, which can make more market-sensitive hotel rates according to the demand situation. Currently , IHG is trying to increase the scale of market-sensitive rates to the traditional contract rates. Therefore Corporate travel managers should feel confident they have access to the best possible rates in hotels of IHG. This model guarantees they will pay less than any other unrestricted rates. One advantage of this market-sensitive accounting and pricing system to annualized rates is to respond to unexpected market condition. This dynamic pricing system will not only help corporate managers to reduce related costs but also bring more convenience to corporate travelers as the increase of booking channels. The application of IHG's dynamic pricing system bring many positive feedbacks, especially as these corporate customers usually end up paying less than their RFP-contracted counterparts