The e-commerce has a big change in the hospitality industry. Customers always search information from travel app and travel website. It brings the good effect for the hospitality industry. The first thing is an increasingly competitive E-Commerce environment. The company must learn to target themselves and differentiate from others. The second is the role of content in travel E-commerce. Travel website needs to replenish more information on their website in order to offer convenience for customers. The third is Planning for Global Growth. The company needs to set different kinds of language to satisfy different customers from different countries.
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