The Army plans to unveil a pilot concept recruitment center in late August that was inspired by the interactivity of Apple Stores. The center, opening in a city that's yet to be determined, will be built around virtual simulations and other experiential marketing techniques to engage visitors.
This system analyzes videos using computer vision techniques, enabling interactive annotation, browsing, and even drag-and-drop composition of new still images using video footage.
When passion drives a vocation, the results are simply outstanding. Check out Taiwanese designer Cheng-Tsung Feng's contemporary experiments rooted in traditional craftsmanship and do leave us your views…
Anjali Srinivasan's ChoChoMa Studio works with innovative hybrid glass processes that can be customized to one's décor needs. Check out the works of some of the most experienced artisans in the field of glass art…
We have all seen a commercial that we can't remember immediately after watching it, but when we see that product instantly recall the commercial. This article discusses how the advertising industry has used subliminal messaging to increase product sales and the way we remember product information.
Shirley Middle School teaches students about the importance of Media Literacy. Each semester students in 8th and 7th grade have the opportunity to take part in this course about how to write scripts, create storyboards and use video production techniques. Students learn how to shoot commercials and how to appear to the right audience. This teaches the students about how Media Literacy affects their everyday life.
This articles gives viewers tips on how to analyze television commercials, because they can affect us in many ways even if we do not realize it. This article mentions six main questions that are important to keep in mind while viewing commercials. First one must consider what the product or service that is being promoted is, next one must consider what advertising techniques the companies are using to market their products. Thirdly one must determine how the music in the commercial is helpful in marketing the product. One must also consider how the actors affect their view of the product, and specify what the advertisement is doing to capture the viewers attention. Lastly one must determine who the commercials target audience is, and after a person has answered all these questions then and only then will they understand media literacy.