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As local GP services face increasing pressure, the role of pharmacists in managing minor ailments such as cold and cough has become more crucial than ever. Considering environmental and lifestyle factors, such as pollution levels, pollen counts, smoking, and diet, is essential for the effective management of respiratory conditions. In this article, experts explain how pharmacists can leverage these factors to provide more comprehensive advice to patients for managing cold and cough symptoms. Dr Roger Henderson, GP and spokesperson for Olbas, says: "Environmental factors play a critical role in the exacerbation and management of respiratory conditions. For example, high pollution levels can aggravate cold and cough symptoms, particularly in areas where air quality can drastically fluctuate. "By assessing real-time pollution data, pharmacists can advise patients to take precautions on days when pollution levels are high." Air pollution is well known to increase the risk of certain respiratory diseases.

Leyla Hannbeck, chief executive of the Association of Independent Multiple Pharmacies has said pharmacists have been "struggling to obtain the very basic, most common cold and flu medicine." She told the PA news agency that the shortage wasn't around "just the branded medicines" but "also simple things like throat lozenges, cough mixtures or pain killers - particularly the ones that are soluble." Stating that the sector was finding it very difficult these shortages she said "those people who are in charge of supporting us with it are denying it." "The demand has been high because this season we've seen higher cases of colds and flu and people are obviously trying very hard to look after themselves and making sure that they use the relevant products to manage the symptoms.

Winter is imminent and with dropping temperatures viruses are bound to be more prevalent, exacerbating health problems among the vulnerable and immunocompromised patients. This can cause serious complications, and therefore, it's important to know the symptoms, methods to manage them and when to refer. A healthy person can usually manage the illnesses with over-the counter medication. Colds, flu and Covid-19 are caused by different viruses. As some of their symptoms overlap, it may be hard to tell the difference. However, some key differences are shown in the following figure. It is also possible to suffer from cold/flu and Covid-19 simultaneously, which can complicate matters. As per NHS guidelines, anyone with fever, cough, loss/change in sense of taste and/or smell has to self-isolate and request a Covid test. Pharmacy Advice The pharmacy team should advise patients with symptoms to take rest, ensure adequate hydration and take balanced nutrition. Supplements such as Vitamin C, Vitamin D and zinc can also help to boost the immune system and can be recommended.

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