Culture Jamming: Millennials and Internet Memes | MediaVillage - 0 views
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Tom McHale on 12 Mar 18"The Internet meme is a force to be reckoned with. Whether it takes the form of a dancing cat or a college protest, the Internet meme is capable of changing the world. Until now, the meme has largely been derided as a procrastination tool for slacker college kids, but those very college students are working hard to challenge such unfounded stereotypes. Internet memes can take the form of videos, pictures, hashtags, or even simple words and phrases. Memes have been a part of society for a long time, but their influence has only increased with the rise of the Internet. Social networking sites such as Facebook, Twitter and Tumblr allow users to share all kinds of content. Sometimes, a video or a picture will catch on with a small group of young Internet users. These users, often enrolled in college, recommend the content to others. Once in a while, this will spiral out of control, at which point the content officially reaches meme status. Memes range from silly to spectacular, but all share one thing in common: a remarkable impact on the culture of students in high school and college. The attitudes and behaviors of many students have been shaped by prominent Internet memes. Memes are typically humorous or satirical but there are many examples of more serious Internet memes."