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arnie Grossblatt

The Medium - Authors Unbound Online - NYTimes.com - 1 views

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    The new face of self-publishing
Derik Dupont

Video: Sports Illustrated Shows Off Google-Ready Digital Magazine | Peter Kafka | MediaMemo | AllThingsD - 0 views

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    Sports Illustrated hasn't come to Apple's iPad yet, but the publisher is already showing off a new version of its future: A digital magazine designed with Google in mind. Here's the demo that Editor Terry McDonell gave at Google's I/O developer conference today.
arnie Grossblatt

Getting Google to notice your ebook - 0 views

  • but Google eBookstore suddenly gives booksellers a reason to at least wade into SEO.
  • But what about new books and ebooks? How does Google determine which new titles, and the more than 15 million books that have been scanned, float to the top of its search results pages: in the web search box and in the ebookstore. The challenge, for Gray and other Google engineers on the Books project, is that the best known component of Google's algorithm for determining the the value of a web resource -- the number of links to it by others -- does not apply to books and ebooks. Although it is possible to link to a selection in certain books on Google Books (here's a hyperlink into the aforementioned Galbraith title) people don't generally create links to the contents of a book or ebook. So linking is not a reliable indicator of quality.
  • One strategy that Google employs is to tap into the book industry's "rich tradition of metadata.
  • ...5 more annotations...
  • Google also looks at what Gray referred to as "market signals:" how often a book has been reprinted, web searches, recent book sales, the number of libraries that hold the book, etc.
  • 2. Create quality content outside the book
  • 1. Use descriptive titles and chapter headings
  • 3 best practices for getting Google to notice your book
  • 3. Book covers matter
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    With the opening of the Google Bookstore, it's time for publishers to start thinking about search engine optimization (SEO)
arnie Grossblatt

Public Domain Day - 2 views

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    Accounting of what enters the public domain this new year's day, and a look at what could have been.
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    Interesting that several people on this list have 0 works.
arnie Grossblatt

Will publishers back the new iPad? - 3 views

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    PayPal comments on Apple's pricing plans for iPad books.
arnie Grossblatt

Publishers Navigate The 'Open Road' Of E-Books : NPR - 0 views

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    New life for backlist titles.
Ryan Holman

Independent bookstores add a new chapter - 1 views

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    Story in Washington Post about how indie bookstores are cropping up in the aftermath of Borders' crash-and-liquidate.
Jenn Dukes

Could ebooks open a new chapter in legal publishing? - 0 views

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    Apparently the U.S. isn't so far behind! See: http://elangdell.cali.org/content/federal-rules-ebooks-legal-information-institute who posted Federal Procedure e-books just a few weeks ago.
Matt Mayer

Digital publishing gets transparent at The Washington Post - The Washington Post - 1 views

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    The Post took a very big step this week, perhaps a leap. It has posted publicly for all to see its new 5,000-word guidelines for digital publishing - the dos and don'ts for journalists working in this new age of online and social-media publishing.
Kori Kamradt

Amazon to Launch Kindle for Textbooks - WSJ.com - 0 views

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    Amazon will unveil a new Kindle e-book reader with features designed to appeal to periodical and academic- textbook publishers.
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