Global Retail Executive Council: Augmented Reality in Retail: An Overview - 0 views
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Several technology firms targeting retail segment such as Microsoft, Cisco and Google and leading retailers are already testing ideas with this AR concept. Although none have been successful yet, few of the products / concepts such as high capacity mobile computing (e.g. iPhone & DROID) and Microsoft’s ‘Project Natal’ seem to be promising to take this technology mainstream in the near future.