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Janine Shea

2013: What's In Store For Crowdfunding And Angel Investors - Forbes - 0 views

www.forbes.com/...owdfunding-and-angel-investors

GroundUp Crowdfunding Regulation SEC

shared by Janine Shea on 02 Jan 13 - No Cached
  • evolve into best practices and common leadership – this will accelerate the crowdfunding phenomena towards the $1 trillion market we predict it to be by 2020.  The investor democratization and customer communication involvement crowdfunding allows will trigger widespread corporate implementation by Q4, 2013.
  • mainly angels at this point – are in for the long haul
  • and not necessarily for a return on capital.
  • ...10 more annotations...
  • Symbid confirms that their investors want to live vicariously through the efforts and innovation of the issuers.  Their Angel investors frequently roll over their investments.  The investor communication tool allows for investors to easily be updated and even vote on board members and larger decisions with the founders.
  • “In Europe, there will be increasing fusion between crowdfunding and angel networks. The notion that they are two entirely distinct concepts is an artificial one, and we will begin seeing more and more investors using both online (crowdfunding platforms) and offline (angel networks) methods to make their investments.”
  • However, US Angel networks will embrace crowdfunding more when
  • prediction
  • crowdfunding for equity becomes legal in the US in 2014.
  • er dealers that will emerge in 2013 as crowdfunding for equity is delayed. 
  • The exception will be the new brok
  • Leading crowdfunding for equity players like Chance Barnett at CrowdFunder and Candace Klein at SoMoLend are getting licensed as brokers and will start engaging leading angel networks in the US.  SecondMarket’s partnership with Angelist is a recent direction how the landscape is changing.  Angelist had $12 million plus in transaction by angels into start ups in December 2012.
  • The new angel network ‘upstart’ FundingPost
  • While content is king, distribution is king kong
Janine Shea

Convertible Equity, A Better Alternative To Convertible Debt? | TechCrunch - 0 views

techcrunch.com/...ing-vehicle-convertible-equity

GroundUp Financing Convertible_Equity Angel Terms

shared by Janine Shea on 30 Apr 13 - No Cached
  • TheFunded.com and the Founder Institute founder Adeo Ressi tells us that the Convertible Equity vehicle provides a fast, cheap and flexible way for angel investors to invest money in a startup, that converts to equity at the time of a future round. The point, he says, is to avoid time-consuming valuation negotiations and allowing a variable amount of capital to be raised.
  • Basically, Convertible Equity removes the repayment at maturity and interest provisions of Convertible Debt. Additionally, Convertible Equity is “equity” that may have a lower capital gains tax benefit for investors, since it is likely classified as “qualified small business stock”.
Janine Shea

Buick Underwrites MSN Travel Show 'Re - Discover' - NYTimes.com - 0 views

www.nytimes.com/...13adco.html

GroundUp Brand Urbanism Corporate_Sponsors Marketing

shared by Janine Shea on 30 May 13 - No Cached
  • While it resembles conventional travel shows, the series turns out to be a vehicle for, appropriately enough, a vehicle. “Re: Discover” is underwritten by Buick
  • Some New York episodes, for example, feature Karen Washington, a community activist who has been instrumental in the urban farming effort to turn empty lots into community gardens.
  • senior brand strategist
  • ...11 more annotations...
  • ensuring the cars were in the storytelling
  • the series is aiming for something more subtle: instilling in viewers an affinity for Buick.
  • “Buick is enabling the entire experience
  • Russ Axelrod
  • Buick models, particularly the Regal, appear only incidentally in the videos, as in product placement deals in television shows or movies. Specifically, participants drive from one establishment or attraction to another in Buicks, but never mention the brand.
  • “If I’m a consumer coming to the site, the underlying message is that Buick gets me, that they understand what I like on a content basis, and if they understand what I like on a content basis maybe they’ll understand me on a vehicle basis.”
  • It is no coincidence that the brand is, through the series, encouraging a fresh look at cities at the same time its ads encourage a fresh look at its cars.
  • “Buick is sort of trying to reinvent itself in the eyes of the consumer,”
  • Cities are reinvigorating themselves and being discovered in a new way, whether it’s Miami or L.A. or New York, and that’s what Buick is trying to get across as well.”
  • Buick has been the company’s fastest growing brand
  • “We talked about Detroit, and we love Detroit, but it’s not in the original batch of cities because we do quite well there as it is,” said Mr. Casmon of Buick. “Los Angeles, Miami, New York — in some of those markets we don’t have as strong a position, and we’re hoping to reintroduce the Buick brand to that audience, especially those who drive imports who are not familiar with Buick right now.”
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