"Graphic designers create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. They help to make an organization recognizable by selecting color, images, or logo designs that represent a particular idea or identity to be used in advertising and promotions. Work Environment Most of these workers are employed in specialized design services, publishing, or advertising, public relations and related services. In 2010, about 29 percent of graphic designers were self-employed. How to Become a Graphic Designer"