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whoelscher

How publishers gave Amazon a stick to beat them with - Tech News and Analysis - 0 views

  • A big part of that control stems from Amazon’s ownership of the Kindle, the leading e-book reader, and that books bought for the device have DRM built in. Stross argues that this effectively locks many e-book buyers into the device, since it’s virtually impossible to read Kindle books on other devices
  • Publishers — and some authors, especially those who control the Authors Guild, which has fought every attempt by Google and others to open up the book market — have been so obsessed with piracy and locking down their products that they have allowed Amazon to take control of their fate
  • even if you take advantage of Amazon’s self-publishing options to avoid having to get a traditional publishing deal, you’ve really just exchanged one corporate overlord for another.
whoelscher

5 Most Dangerous Career Pitfalls For New Writers - 0 views

  • Many editors of literary journals don’t want work that has been published anywhere—even online. Even on a blog. Even on Facebook.
  • lit mag editors will likely refuse to consider the individual works for publication, citing the fact that they were previously published.
whoelscher

Somebody please tell me the path to survival for the illustrated book business - The Sh... - 0 views

  • When they’re illustrated to better explain, such as showing you how to knit a stitch or make a candle or a piece of jewelry, wouldn’t a video be a better option most of the time?
  • Books are illustrated for two reasons: beauty or explanatory purpose, more the latter than the former.
  • But the illustrated books are in the single-digit percentages most of the time, with some of the more successful categories in the very low double-digits.
  • ...5 more annotations...
  • This is in the US — two years or more after the launch of the iPad and Nook Color and nearly a year after the launch of the Kindle Fire. Poor sales of illustrated ebooks can no longer be attributed to a lack of devices that can deliver them effectively.
  • If the book you’re reading on an iPad or Kindle Fire or Nexus 7 gets boring or you get tired of it, you can switch to a movie, The New York Times, your favorite song, or Angry Birds with the same device. Or the chime on your iPhone will ring taking you out of your book to answer an email.
  • For the publisher of illustrated books, the book also must compete with media accomplishing the same purpose (how many new instructional videos of knitting stitches or jewelry-making techniques are posted to YouTube every day?) But they can’t do it for the same price, because that price is free.
  • So the illustrated book publisher not only has to learn how to make videos (a skill they were never previously required to possess), they also have to come up with a business model that enables their videos to be part of a priced commercial product, competing with legions of them that are free. And they have to finance a substantial creative component that isn’t contributing value to the print version at all.
  • Relevant piece of anecdata: I remember being told by somebody at Wiley a couple of years ago that a large portfolio of photographs added measurable revenue on their travel sites. For very little cost, they could make a selection of photographs available for browsing. People clicked through them pulling up a new ad each time they did. That’s the “illustrated book publishing” of the future, but it starts with having the audience.
whoelscher

GigaOm's Michael Wolf Launches Digital Publisher BSTSLLR | paidContent - 0 views

  • Book publishers have long attested that short story collections don’t sell; Wolf would respond they’re not trying hard enough. “Traditional publishers don’t do a lot of marketing for the midlist authors today,” he said. “I don’t know if it’s that they’re too busy trying to survive or they don’t have the budget.”
  • “I’m organizing and coordinating all the different authors and having them all communicate to their specific niches and audiences. I’m driving them to a common landing page and we created a book blog. We’re leveraging social media and talking to the press.”
  • it’s true that, with limited marketing budgets, publishers often have to focus on the big titles, and smaller authors must pick up a lot of the marketing work themselves for a shot at success.
  • ...3 more annotations...
  • Kevin Kelly’s “1,000 true fans” principle, the idea that an artist needs 1,000 true fans, “who will purchase anything and everything you produce,” to succeed.
  • that principle can be multiplied for a short story collection. “If you take a collection of mid-list fiction authors and put them together, you potentially have a culmination” of their thousand true fans, he said.
    • whoelscher
       
      Very true. It worked for the "Machine of Death" anthology, which was written by largely unknown authors.
  • This is the democratization of publishing, Wolf says.
    • whoelscher
       
      This is an over-used and grossly inaccurate term for what's happening in the industry. Democracy in publishing would spell disaster for all parties involved. There will also be a need for curators of content. So I think it might be more akin to a republic.
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    "If you take a collection of mid-list fiction authors and put them together, you potentially have a culmination" of their thousand true fans
whoelscher

Publishing Perils in the Digital Age - NYTimes.com - 0 views

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    The walls are crumbling...are the no-compete and the option clause in author contracts doomed?
whoelscher

Anne R. Allen's Blog: Bad Critique Groups-8 Things That Can Push a Group Over to the Da... - 0 views

  • Not all groups are useful. Group-think can be dangerous. One or two empathy-challenged control freaks can goad a group of mild-mannered scribblers into a verbal Lord of the Flies attack-fest that will stifle the most faithful muse and damage a fragile creative spirit.
  • “A good writer is not, per se, a good critic. No more so than a good drunk is automatically a good bartender.”
Page Turn Pro

Online Magazine Software For The Edge Over Traditional Magazines - 0 views

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    This post enriches your knowledge about online magazine software. Further, it talks about the benefits of digital magazines. Talking about today, one thing which has transformed the world is the mobile apps. Without any doubt, they have utilized for several different purposes.
Page Turn Pro

Create Online Publishing Software For Embracing Modernization - 0 views

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    To create online publishing software has become the first choice for a lot of writers & creative professionals across the world. Let's discuss more. In this article we will talk about the necessity to create online publishing software and the reasons to pick online publishing over traditional publishing.
Page Turn Pro

Online Publishing Software: An Asset For Business! - 0 views

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    Digital publishing software can be your effective business partner to augment your business. In this article we will discuss why digital publishing is the asset you need.
Page Turn Pro

Create Online Digital Magazine: Enhance Your Customer Base! - 0 views

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    This article talks about online digital magazine. Further, it talks about creating online digital magazine.
Page Turn Pro

Apple Magazine App - Digitize Your Publications - 0 views

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    This article talks about apple magazine app. Furthermore, it talks about the benefits of digitizing your content. Smartphones have transformed our lives to a great extent. Let's accept the fact we can't live without our mobile phones even a week or more correctly to say even a day.
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