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Honda introduced their new car "Fitta" into Nordic countries in 2001. If they had taken the time to undertake some cross cultural marketing research they may have discovered that "fitta" was an old word used in vulgar language to refer to a woman's genitals in Swedish, Norwegian and Danish.

The vast majority of Web sites dont have a chance in the search engines. Why? Because of simple mistakes. Because the people creating the sites dont have a clue what they should do to make the site easy for search engines to work with, because they dont u

Extraordinary managers make the whole greater than the sum of its parts. They add value to their organization. They get extraordinary results from ordinary people. Average managers wind up with ordinary results no matter how good their people are. There a

Focusing on theory, standards, and rigid practices is, in a word, dry. 250 HTML and Web Design Secrets takes a fresh and fun approach, providing insider techniques that will help designers get the information they need.

Coming to web development with a blank slate can be pretty intimidating. There are a lot of things to learn about the proper construction of a website. The most successful websites have a great deal of thought and work put into them before they are even p

Think of this book as a friendly, approachable guide to taking up the tools of (X)HTML and CSS, and building readable, attractive pages for the Web. These things arent hard to learn, but they pack a lot of details. You must handle at least some of these d

The concept of the 101 series is to provide simple and reliable business advice from people with a strong background in small business. This gives the books a very practical advantage. Many people complain that the business books they have read in the pas

At the tenth birthday of Google Inc., founders Larry Page and Sergey Brin stood on the grounds of Vandenberg Air Force Base in central California. They watched in wonder as a state - of - the - art Delta 2 rocket blasted into the atmosphere, carrying a Ge