Skip to main content

Home/ Flat Classroom Project/ Group items tagged Political Marketing

Rss Feed Group items tagged

James D

Outsourcing Backlash: Globalization in the Knowledge Economy - 0 views

  • Historically, companies in the United States, Europe and Japan have led globalization, because those countries pushed products and services into developing countries.
  • Likewise, local politicians and political parties may try to protect jobs and obtain votes through legislation such as the bills currently being debated in four U.S. states aimed at blocking the outsourcing of government work to offshore enterprises.
  • Another factor making outsourcing attractive is the changing nature of technical work
  • ...5 more annotations...
  • With this move to SODA, technologists and business people are talking, working with and understanding processes better. Communication between all parties is in terms of processes and subprocesses, more accurately mapping business needs.
  • Workers in one area of the globe will hear about practices in other parts of the world, raising awareness and intensifying their demands for equity. Labor forces in relatively disadvantaged economies will lobby to bring workforce programs into alignment with those of their global peers. Meanwhile, the values of workers and consumers in wealthier regions will promulgate globally, creating pressure across markets to adopt safe and competitive labor practices. In the long term — 10 years or more — the continuous pressure for equitable practices will normalize work/life programs and start to narrow the gap among regional labor rates.
  • For now, enterprises that are lured by low-cost labor markets will make decisions that satisfy immediate budget requirements, but many know little about domestic outsourcing, and even less about offshore outsourcing.
  • According to a 22 July 2003 article in the New York Times, IBM is now acknowledging the apparent necessity of moving service work to low-cost regions, and it is anticipating anger from displaced employees, as well as potential unionization for worker protection
  • Although there is frequent talk of "sweatshops" in many developing countries, the reality is often far different. In terms of economies of scale, domestic spending power and quality of life, many people in developing nations are compensated exceptionally well. As enterprises globalize, employers worldwide will be forced to offer more-competitive salaries and packages to their employees, especially those who are based abroad
  •  
    " Equal-Opportunity Globalization Historically, companies in the United States, Europe and Japan have led globalization, because those countries pushed products and services into developing countries. As the business of offshore sourcing grows, globalization is beginning to become widely accepted elsewhere. With "nearshore" and offshore sourcing, the global equation has changed. Enterprises in developing countries and emerging markets are now reaching into developed economies, offering a talented workforce at a fraction of the price. Developed and developing economies are exploiting each other's markets, economies and labor forces. It is natural to expect that those disadvantaged by globalization - irrespective of market - will protest and make known their issues. Likewise, local politicians and political parties may try to protect jobs and obtain votes through legislation such as the bills currently being debated in four U.S. states aimed at blocking the outsourcing of government work to offshore enterprises. Moreover, unlike previous instances of globalization - in textiles, products and manufacturing - the latest round is occurring almost instantaneously over a vast and sophisticated communication network. This has enabled business, projects, tasks and jobs to be transferred to virtual workforces across the globe quickly and transparently - a trend that is occurring so rapidly as to disorient entire professions, societies and organizations. Changing Nature of Technical Work Another factor making outsourcing attractive is the changing nature of technical work. By 2006, service-oriented architecture (SOA) will be at least partially adopted in more than 60 percent of new, large and systematically oriented application development projects (0.7 probability). The proliferation of Web services and SOA is causing software to be developed in smaller units that are easier to map to business processes. These smaller units are also ideal for an offshore envi
scott summerlin

Official Google Blog: Do you "Google?" - 0 views

  •  
    Posted by Michael Krantz, Google Blog Team Q: What do zippers, baby oil, brassieres and trampolines have in common? A: No, the answer isn't that they're all part of the setup for a highly inappropriate joke. In fact, the above list (along with thermos, cellophane, escalator, elevator, dry ice and many more) are all words that fell victim to those products' very success and, as they became more and more popular, slipped from trademarked status into common usage. Will "Google" manage to avoid this fate? This year has brought a spate of news stories about the word's addition to the Merriam-Webster and the Oxford English dictionaries, an honor that's simultaneously highly flattering and faintly unsettling. Consider, for example, this passage from a New York Times story published last May: "Jim sent a message introducing himself and asking, 'Do you want to make a movie?'" Mr. Fry recalled in a telephone interview from his home in Buda, Tex. 'So we Googled him, he passed the test, and T called him. That was in March 1996; we spent the summer coming up with the story, and we pitched it that fall.'" Now, since Larry and Sergey didn't actually launch Google until 1998, Mr. Fry's usage of 'Google' is as distressing to our trademark lawyers as it is thrilling to our marketing folks. So, lest our name go the way of the elevators and escalators of yesteryear, we thought it was time we offered this quick semantic primer. A trademark is a word, name, symbol or device that identifies a particular company's products or services. Google is a trademark identifying Google Inc. and our search technology and services. While we're pleased that so many people think of us when they think of searching the web, let's face it, we do have a brand to protect, so we'd like to make clear that you should please only use "Google" when you're actually referring to Google Inc. and our services. Here are some hopefully helpful examples. Usage: 'Google' as noun referring to, well, us.
Keely W

Gore sees transformative power of Web in politics - 0 views

  •  
    Analyzes how presidential candidates can harness the web during their campaing.
tommy s

Current Outsourcing Trends Article Reviews - 0 views

  • Return on assets: By reducing the not-insignificant investments, profits can improve significantly through outsourcing. Personnel productivity: By concentrating on the core business, it is possible to enhance the productivity of employees. Flexibility: The use of a service provider divides the risk and reduces the losses from changing market demands or outdated facilities and equipment. Labor considerations: Delicate labor union issues of day-to-day can be avoided, though employees need to deal with employee dissatisfaction arising from outsourcing. Management and Political considerations: Outsourcing eases managing the basic business since the logistics and most distribution problems are dealt with by service providers. Information technology: The ever-increasing demand for new technologies and resources often can be met more efficiently and economically. Maturity of the Service providers: In today’s world, an integrated logistics service provider is a dynamic firm, with highly qualified employees and utilizes a winning combination of efficient techniques.
  • Gone are the days when banks used to conduct their business before the lobbies closed at 3:30 in the afternoon. Today’s fast paced world coupled with a demanding market place a premium on 24/7 banking services. Banks that provide round-the-clock availability of services find it  more feasible to outsource part of the customer service rather than double the number of employees. Ninety percent of new banks choose to outsource and there is high likelihood of this figure increasing in the long-term
  •  
    current new on outsourcing
  •  
    current news on outsourcing
Marty Novak

the theory and experience of globalization - 0 views

  •  
    'Globalization' is commonly used as a shorthand way of describing the spread and connectedness of production, communication and technologies across the world. That spread has involved the interlacing of economic and cultural activity. Rather confusingly, 'globalization' is also used by some to refer to the efforts of the International Monetary Fund (IMF), the World Bank and others to create a global free market for goods and services. This article shows how globalization affects the entire world including government and politics.
Stephanie A

government and politics - 1 views

  • "The Federal government made it illegal to sell them." So much for price and the market regulating the purchase of water — not to mention the seeming reverse correlation between water pressure and time spent in the shower. I don't like this kind of government. It's busy-bodying and dumb.
    • Lindsey R
       
      i only used the stuff highlighted
    • Stephanie A
       
      Ok that is good what you highlighted
1 - 6 of 6
Showing 20 items per page