Since Tadcast is still relatively new they need to show the advertisers the value of the system. Thus they have challenged content creators to come up with the best product placement in their videos. The prize is a cool $5000 for first place. Second place comes out smelling like roses and gets a copy of Adobe Creative Suite 4 Production Premium (whew, that's like $300 per word with a $1,699 value), three months of free IMDBPro and other product donations that have yet to be specified exactly.