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Email marketing is a cost effective marketing strategy of ecommerce business. Email Marketing involve Sending email to a group of people with the purpose of enhancing the relationship of a merchant, acquiring new customer and giving advertising of company with its current or previous customers.

Ecommerce marketing strategies are very important for doing attractive marketing for your ecommerce website, let's take a look at how to go about implementing it into your company's email marketing plan. The key to increasing traffic is to increase your online visibility by ranking high in search engine results.