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Nele Noppe

Doujin's Commercial Evolution - 1 views

  • Over the first years of the new millennium these trends continued, with a robust market emerging that combined improved distribution with wider interest to generate revenue for some circles that could no longer be termed “amateur” in any meaningful sense.
  • The doujinshi market grew steadily via promulgation through the internet and pop culture media. This resulted in the viability of the doujin as a means of part time and increasingly full time employment. “Kojin circles” emerged, consisting of a sole creator (kojin) who handled all aspects of production and received all the benefits of income from publications. Larger circles formed semi-professional units to produce doujin software that would compete with professional releases. Otaku goods shops expanded their scope as doujin vendors, acting as proxy sellers for hundreds of circles both via brick and mortar outlets and via online mail order. Online-only doujin shops such as DLsite emerged, selling digital copies of doujinshi via download. Advances in printing technology and cheap, high quality labor (mostly Chinese) allowed for the proliferation of doujin items to media beyond the traditional books (and less tradtional CD-Rs), including towels, pillowcases, fans, cups, trinkets, and figures.
  • new class of semi-pro and professional creators
  • ...6 more annotations...
  • an increasingly large class of professional creators uses doujin sales as a substantial segment of their income, acting as freelance illustrators, mangaka, and designers when they’re not doing doujin work (and vice versa).
  • Perhaps the biggest issue raised by the emergence of this group of professional and semi-pro doujinka is that of intellectual property rights and copyright infringement.
  • in many instances the people producing the doujinshi are the same as those producing the original works being parodied. The doujin scene is so interbred with that of professional anime, manga, and game creators that it would be impractical for all but the largest IP holders to crack down on the parody doujin scene.
  • soft circles
  • Lilith’s business model is the culmination of doujinshi as commerce - small, versatile, ubiquitous, and high quality.
  • The doujin world now spans works from the rank amateur to the polished professional and everything in between,
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