In this regard, I disagree with Jason when he says that "humanities scholars don't typically brand ourselves as fans of our objects of research." I think this is just plain wrong, and not just for pop-culture scholars. More often than not, humanists in general get into what they do precisely because they are head-over-heels in love with it, whether "it" be television, videogames, Shakespeare, Martin Heidegger, the medieval chanson de geste, the Greek lyric poem, or whatever else. Specialty humanities conferences are just fan conventions with more strangely-dressed attendees. Humanists are doe-eyed romantics, even as they are also snarly grouches.
Nele Noppe on 11 Jul 11As fan communities face members who see their positions as enlightened because of their "superior" knowledge--and as academic conferences, programs, and journals are flooded with people who see fan studies as a justification to make a living writing about their hobby without worrying so much about any critical intervention or generating compelling insights--it's perhaps no surprise that the term has "grown" to the point that people are now questioning whether its use has been stretched past usefulness.