Using Predictive Analytics for Customer Retention - 2 views

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  #1 davinard on 27 Nov 24

   

  We run a subscription-based service and are experiencing a drop in renewals. We're thinking about using predictive analytics to address churn but need guidance on where to start. Is it better to work with a freelance expert or a consulting firm? What are the pros and cons of each?

   

  <div class="cArrow"> </div><div class="cContentInner">We run a subscription-based service and are experiencing a drop in renewals. We're thinking about using predictive analytics to address churn but need guidance on where to start. Is it better to work with a freelance expert or a consulting firm? What are the pros and cons of each?</div>

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  #2 vladislavae on 27 Nov 24

   

  Working with a data scientist consultant was a turning point for us. We faced a similar churn problem and hired a consultant to design a predictive model. They identified trends in our user behavior, which helped us develop targeted retention strategies. Their approach was practical and tailored, which saved us both time and resources.

   

  <div class="cArrow"> </div><div class="cContentInner">Working with a <a rel="dofollow" href="https://broutonlab.com/blog/data-science-solutions-for-business-how-to-choose/">data scientist consultant</a> was a turning point for us. We faced a similar churn problem and hired a consultant to design a predictive model. They identified trends in our user behavior, which helped us develop targeted retention strategies. Their approach was practical and tailored, which saved us both time and resources.</div>

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