Starbucks QR Codes Tell You More About Its Coffee - 0 views
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Serena Zaccagnini on 29 Oct 11Do you love Starbucks coffee and want to learn more about your cup-a-joe? Then you're in luck. Starbucks is launching a QR code program which will let consumers learn more about their coffee. These codes can also provide additional information, most likely in the form of a video, about coffee sold at the stores. Some may provide a sample of music that people listen to in the region where the coffee was picked and found, or a description of just how great the coffee is, done by coffee experts. Whoa. Starbucks is working with Scanbuy on this initiative, who have previously worked with The Home Depot and Taco Bell. So, you get a background check on your coffee. That's useful, right?