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Willis Wee

NEW Google Ad Exchange May Change How Display Ads Work [Video] | Penn Olson - 0 views

www.penn-olson.com/...nge-how-display-ads-work-video

google marketing business Advertising

shared by Willis Wee on 19 Sep 09 - Cached
  • Willis Wee on 19 Sep 09
     
    Google is launching a DoubleClick Ad Exchange, which aims to grow the display advertising pie for everyone. That means Google, advertisers and publishers alike! The concept is simple. The new Ad Exchange is a real-time marketplace that helps large online publishers and advertisers buy and sell display advertising space.
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