ENGL307: Digital Writing

Adding subheadings, bullets, italics, font changes and color changes will add emphasis and make it easier for the reader to see easily what you are trying to bring across.

Must understand that the goal is for it to be read. The headline of a copywriting design is important.

Visual Hierarchy is presenting the information in the order of its importance.

Research plays a big role in te design process. Research who your audience is, research the market, research the company's goal and the purpose of the design.

If what you create does not get a clear message to the  user you have just done decorations not a design.

Another great Design Layout and emphasis page. specifically for it's use of original examples although the commentary is a bit lacking

Interesting historical and abstract uses of design in art. Accompanied by great commentary and discussion of what the particular emphasis of the piece signifies.

Some interesting ideas considering different approaches to emphasis as it concerns design and expands on different concepts than chapter 2 in greater detail. Also provides great visual aides.

this website talks about the many emphasis techniques especially for online text

I was a little confused about copywriting from the text but this website helped me understand some of the formulas and what to focus on: headlines Push Chapter 1

Here are some great ways to show emphasis in writing.

10 simple ways to avoid ineffective copywriting Push#1

I did not quite understand the section in chapter 1 about copywriting, until I found this website. This page takes the main points explained in the book, but goes into more detail. Push Chapter 1

More on rhetorical functions that I thought would interest the class

Goes into depth on technical writing

Talks about making effective posters as visual aids, I tied this into the information on Visual Hierarchy 

Talks mainly about making interfaces more effective visually to the users.

Dives into how a person processes information on the web and how visual presentation is important for understanding and delivery. Push #2

Talks about the different ways visual hierarchy can help with learning and how it does so.

Explains what QuarkxPress is, I didn't know what Quark was until after the reading

Has different resources for those interested in expanding their digital writing skills 

All you need to know about copywriting!