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The New Yorker's Ezra Klein breaks down why a skillful use of rhetoric will not always help a President achieve his purpose. This goes back to the point that one's audience will have people who have differing purposes and, in many cases, it will be impossible to persuade everyone.

Some questions to think about when reading a text and trying to figure out an author's purpose in writing the text.

Teaches about the use of focal points to direct a viewer to specific parts of a page, the main purpose of emphasis.

Formal Reports: This site provides quick and easy guidelines on how to write a formal report for professional purposes.

JayDax website is developed by a husband wife team, (John and Shelia Chapman) http://www.jaydax.co.uk/lastsupper/lastsupper.htm Rhetorical Analysis: This is a painting of the Last Supper painted by Leonardo Da Vinci. The purpose of this painting is to depicting the scripture in the Gospel of John 13:21,, in the Holy Bible. The targeted audiences are people who are Christians, artist, bible and historian scholars. Understanding the individuals in the painting are biblical, namely Jesus Christ in center of painting establishes a portion of the targeted audience, and the fact that it is a well known painting of Da Vinci establishes the art and historian scholar audience. Design Analysis: The painting is very good example of visual weight. Both symmetrical and asymmetrical balanced are use. Jesus is centered as well as the arch in the center of the table and the apostles are depicted on both sides of Jesus using symmetrical balance. When examining the table setting of the food symmetrical balance is used. Other examples of symmetrical balance are the rear windows, the gridded ceiling. All of these examples convey the definition of symmetrical as history, dignity, and formality. Asymmetrical balance in seen in the arches, one side is colored in and on side white space is used providing contrast and visual weight. Although the panels on the wall are symmetrical the contrast used on the left side provides an unequal, asymmetrical, balance.

Research plays a big role in te design process. Research who your audience is, research the market, research the company's goal and the purpose of the design.

CONTRAST. This website also deals a lot with what contrast is but it mostly highlights why it's necessary for a format to have contrast in it. I like this website a lot and think that it's very straight to the point and concise with its purpose. 

Formal Report This website provides tables and graphics along with detailed text about the proper way to format a written report for technical writing purposes. The most important message that can be taken away from this site is that in order to have a successful report, each component must be proper placed and present.

This is a great website about formal reports, how they should look and what they should contain. I know this webpage is pretty long but it contains alot of good information about comprising formal reports.

Push 3 - I feel like this will be beneficial to completing my first project because it clearly states the purpose of technical writing and goes over various processes of planning prior to the initial drafting process

A video on how to write instructions which will be helpful in project 1. If you are a visual learner this video will help you better understand the purpose of instruction writing and how to successfully write instructions.