Service blueprinting: Transforming the student experience. Educause Review Online. - 0 views
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Emilie Clucas on 17 Jan 13This article describes the value of having a "service lens" in strategic implementation of technology in higher education. The authors view higher education as a co-created set of activities and experiences, having value only in their use over time, which is a shift from traditional thinking. They share that this strategy requires a belief in service systems existing in order to serve consumers, employers, and society at large. A service lens puts the consumer (the student) at the center of improvement and innovation initiatives, considering the consumer's experience to be a foundation for looking at how to make important changes in higher education. The authors argue that service blueprinting can be used to transform a traditional course to an online course while enhancing efficient delivery of content, the student experience, and student learning outcomes. Several examples are shared from the authors' institution, Arizona State University, with evidence pointing to an increase in student success, achievable learning outcomes, and reducing cost. This article would be most helpful for faculty and staff looking to take a strategic approach in making decisions about technology based on the student experience.