In other cases, the same digital economics have spurred entirely new business models, such as "Freemium," a free version supported by a paid premium version. This model uses free as a form of marketing to put the product in the hands of the maximum number of people, converting just a small fraction to paying customers. It's an inversion of the old free sample promotion: Rather than giving away one brownie to sell 99 others, you give away 99 virtual penguins to sell one virtual igloo. (Confused? Ask a child: This is the business model for the phenomenally successful Club Penguin.)
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in title, tags, annotations or urlThe Economics of Giving It Away - WSJ.com - 0 views
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In other cases, the same digital economics have spurred entirely new business models, such as "Freemium," a free version supported by a paid premium version. This model uses free as a form of marketing to put the product in the hands of the maximum number of people, converting just a small fraction to paying customers. It's an inversion of the old free sample promotion: Rather than giving away one brownie to sell 99 others, you give away 99 virtual penguins to sell one virtual igloo. (Confused? Ask a child: This is the business model for the phenomenally successful Club Penguin.)
Get Connected Easily to your Remote Teams with Fastblue Audio Conferencing - 0 views
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Many of today's businessmen and women, traveling across town or across the globe for business meetings. Why not spare yourself from the hassle and give audio conferencing a try? Fastblue Audio Conferencing allows you to meet with your partners, shareholders, and employees in real time for a fraction of the price of traditional business travel. It brings together even your most remote team members anywhere, anytime.
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