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With the introduction of the technology known as GSM, there have been considerable advancements in the capabilities of cell phones. Originally, this type of cell phone service had been designed to communicate through a standard telephone line, which meant that there were certain constraints on the speeds that people could use the devices.

The growing popularity of streaming media delivery services along with high-speed internet connectivity is driving the growth of the audio streaming market. The advent of smartphones and high-speed Internet technology such as 3G, 4G, and LTE networks offer easy access to media services which is again contributing to the growth of the market.

An effective and appropriate digitally delivered services strategy is dependent on the various user needs of individuals, both adults and children.