Zipcar and Flexcar Driven Together - 0 views
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Ihering Alcoforado on 27 Jan 12Zipcar and Flexcar Driven Together Zipcar (AP) Network News X PROFILE View More Activity TOOLBOX Resize Print E-mail Reprints By Thomas Heath Washington Post Staff Writer Wednesday, October 31, 2007 Flexcar and Zipcar, two companies seeking to change American habits by renting cars by the hour, plan to merge in a deal that would reshape the nascent car-sharing industry. [an error occurred while processing this directive] After years of losses for both companies, Flexcar, based in Seattle and controlled by America Online founder Steve Case, said it will merge with the larger Zipcar, based near Boston, in hopes of achieving profitability within the year. "We just wanted to rapidly expand in new markets and rapidly expand the fleets," said Case, whose Revolution LLC bought Flexcar in 2005. "They're both in turbo-growth mode. We think the companies combined will be on a path to profitability in the next year or so, and with rapid and significant expansion will be ready" for an initial public offering of stock. The two companies, the nation's largest car-sharing firms, are owned by private investors. They did not disclose the merger's financial terms. Both companies were founded in 1999 with the intent of serving environmentally minded city dwellers and university students who could be weaned from the expense and other complications of automobile ownership. Zipcar, for instance, rents cars for $7.75 to $15 per hour on top of an annual fee. Together, the two companies helped popularize an industry that now includes more than two dozen competitors. "It's a niche that wasn't exploited by the larger traditional car-rental companies," said Chris Brown, managing editor of Auto Rental News. "I don't think it will ever eat into a huge percentage of the $20 billion U.S. car-rental market. It's kind of like this little cult of users that are all in it together in this cool new system." Even so, sensing profit or as a defensive measure, car-rental giants like Hert