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Ceres launched its Connect the Drops campaign, an initiative to further establish the link between sustainable water supplies and the economic health of California. Corporate signatories include Coca-Cola, Gap, General Mills, Levi Strauss & Co., and others.

North Carolina State University, Chapman University in California, Coca-Cola Enterprises in the Netherlands and ISS, a commercial facilities service provider, are just a few of the institutions that have made the switch to chemical-free cleaning

A coalition of companies with skin in the game - food and beverage giants General Mills, Driscoll's and Coca-Cola North America, Gap Inc., Symantec and home builder KB Home - are coming together to launch a new campaign urging companies to enact more aggressive measures to maximize California's local and state water resources.

Bottling company Coca-Cola HBC announced plans to reduce its water use intensity by 30% and direct carbon emissions intensity by 50% by 2020, compared to 2010 levels.

Why Dow, Coca-Cola, Google and many other big companies are joining the quest to cut waste by continually cycling materials back through supply chains. 

A fresh round of companies sign up to RE100 pledge, taking the total number of committed firms to 53. 

Joined today by Coca-Cola, BMW, and more, the list of companies converting to clean energy is growing.

Coca-Cola is working to stay ahead of consumers' sustainable packaging needs via such innovations as the recyclable PlantBottle, as well as by working with suppliers and maximizing the use of renewable materials, said Sarah Dearman, the company's head of sustainable packaging. "Our suppliers play a critical role by working together to advance innovation to help enable all parties to meet their goals," she said.

the Closed Loop Fund, a budding $100 million effort by a group of large companies to invest in recycling infrastructure and, in the process, put more recycled materials into manufacturing supply chains. Along the way, it aims to give a boost to recycling in the United States at a time when rates are leveling off but the demand for recycled feedstocks is picking up.

Corporate sustainability is evolving. In its early days, sustainability was tantamount to reducing harm by making products and processes "less bad." With a glimpse of the competitive advantage that could be achieved, companies began to embed sustainability principles at the core of decision-making. Sustainability today goes beyond the walls of the organization - it's now about using brand, purchasing and political power to influence stakeholders and create positive change.