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Procter & Gamble plans to end the use of phosphates in all of its laundry detergents in the next two years, a move that will have the greatest impact on developing countries, the Guardian reports.

The American Cleaning Institute (ACI), whose members include Dow Chemical, Procter & Gamble, SC Johnson and Seventh Generation among other major brands, has launched a voluntary initiative to improve the sustainability of cleaning products.

Global waterways, especially in developing countries, are set to benefit as the Tide manufacturer aims to cut phosphates from all its laundry soaps within two years.