WHY IS CRM AND ERP INTEGRATION IMPORTANT? | PCSOFT ERP SOLUTIONS PVT. LTD. - 0 views
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pcsoftindia on 02 Apr 19The Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) are two different modules important for any business to maximize their success. If distinguished, the erp software includes processes like internal management, the creation of orders for customers, management of inventory, human resources and the accounting, whereas CRM focuses on the sales, marketing, and customer service. Generally the ERP and CRM modules separately helps in smooth operations, but if integrated they provide additional benefits as well. The combination of two will not only improve the processes but also enhance productivity in a business.