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Howard Schulz, the founder of the American coffee chain giant Starbucks and executive chairman of the board, announced his resignation yesterday (4th). The 64-year-old, who has been playing for Starbucks for nearly 40 years, said in an interview with CNN CNN last week that he may be involved in politics in the future or he will stand for president of the United States.

The Starbucks Corporation has sustained its marketing policy of focusing on the customer base of dedicated coffee drinkers. The company's management has always made an effort to bring the new section of the coffee drinkers under their business.

We have taken the context of Howard Schultz leadership style implied in Starbucks for analyzing this report. Howard Schultz was appointed as the CEO of the Starbucks company.

Digital Gift Cards are one of the most high-paying assets in the world of digital marketing. There are many popular and established gift cards that prove uniqueness to the Digital Gifting concept. These are Walmart Gift Cards, Disney Gift Cards, Starbucks Gift Cards, eBay Gift Cards and many more. Likewise, you too need to implement such virtual gifts for your customers to be prior in their list than your competitors! Digital Gifting has seen a tremendous growth in the buying and selling scenario which isn't barred to just selling goods conveniently. Selling gift cards have come a long way from getting displayed as simple virtual gift processes to extending multiple loyalty programs and referral programs. Let's dig in for more information related to digital gift cards and how they are effective to help you in excelling business for 2019.