Lead Nurturing Guide: Best Practices, Strategies, Lead Scoring, Marketing - 0 views
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makewebbettermwb on 09 Apr 19According to marketo, Lead nurturing has converted to an essential part of a successful marketing strategy - particularly when building connections with potential buyers across multiple channels, even if they are not ready to buy anything from your store. Let's jump to some quick stats based on Lead Nurturing: >> On average, 50% of the leads in any system are not yet ready to buy (Marketo). >> Almost 80% of new leads never become sales (MarketingSherpa). >> Companies that excel at lead nurturing generate 50% more sales-ready leads at a 33% lower cost (Marketo). >> Leads who are effectively nurtured produce a 20% increase in sales. [Demandgen]