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Tina Ulrich

Digital Textbooks Slow to Catch On - NYTimes.com - 0 views

  • As more companies enter the tablet textbook market, textbook prices will most likely decrease as competition heats up,
  • “Up until now, digital textbooks were a flat — no value-added PDF version of the print edition, so you’re basically asking students if they prefer an inferior product,” Mr. MacInnis said. “So it’s no surprise students weren’t interested.”
  • roblematic on PDF versions of textbooks, like the difficulty of highlighting and note-taking
  • ...2 more annotations...
  • But a new study by the nonprofit arm of the Pearson Foundation shows that while 55 percent of students still prefer print over digital textbooks, among the 7 percent of students who own tablets devices like iPads, 73 percent prefer digital textbooks. With 70 percent of college students interested in owning a tablet, and 15 percent saying they plan to buy one in the next six months, the survey suggests that there may be a coming rise in the e-textbook market.
  • e-textbooks made up only 2.8 percent of total U.S. textbook sales in 2010
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