There's No Shortcut for Link Building: A Case for Relationship Building - Search Engine... - 0 views
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Frederik Van Zande on 28 Jun 08When it comes to building links and generating coverage of your web site and products online, there's a skill that often gets overlooked. Relationship building gets a lot of lip service these days, but I sometimes wonder how many small businesses really, truly understand how much work goes into it. Relationships go beyond reading a single blog post or scanning a Facebook page...it means investing time in someone.