Group items tagged

Podcast: Download Psychological Research in your life: does your local grocery store know more about you than you do? We take a look at the research that's been done to learn more about your behavior in the supermarket and how that information is used to get you to buy more than you planned for.

In this activity you will explore how psychologists draw solid conclusions from the complex and often ambiguous phenomena they study -- how you think, feel, and behave. To begin, imagine you are a research psychologist. You will learn about and then put into practice some of the key terms and concepts you will need to master if your research is to succeed.