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eva harvell

The Three-E Strategy for Overcoming Resistance to Technological Change (EDUCAUSE Quarte... - 0 views

  • We constantly search for new ways to employ technology in the service of teaching and research. Most users, however, be they faculty, staff, or students, do not approach technology the same way we do.
  • First, a technology must be evident to the user as potentially useful in making his or her life easier (or more enjoyable). Second, a technology must be easy to use to avoid rousing feelings of inadequacy. Third, the technology must become essential to the user in going about his or her business.
  • “Technology of the Week” posters. We actually advertise some of the useful and interesting things that faculty can do with a particular technology.
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  • It is imperative to market new technologies in positive and encouraging ways.
  • Faculty faced with increasing numbers of students and demands for accountability see their workloads going up and up. The last thing they want to confront is another task.
  • we have to show them how the enhanced communication made possible through technologies such as Web 2.0 will enhance their efficiency, productivity, and ability to teach and learn.
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