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jack_fox

Google logo schema markup now requires logos to look good on white backgrounds - 0 views

searchengineland.com/od-on-white-backgrounds-376170

seo

shared by jack_fox on 19 Nov 21 - No Cached
  • “make sure the image looks how you intend it to look on a purely white background (for example, if the logo is mostly white or gray, it may not look how you want it to look when displayed on a white background).”
  • It can show in the knowledge panel, maybe top stories and other areas
jack_fox

3 Little Known Facts About the Google My Business Cover Photo - Sterling Sky Inc - 0 views

www.sterlingsky.ca/over-photos-google-my-business

local & mobile marketing

shared by jack_fox on 22 Sep 21 - No Cached
  • The cover photo can show up in the 3-pack
  • To increase the chances of having Google pick the cover photo you selected, make sure you do the following: Pick an image that looks good in both landscape and a square layout Pick an image that has most of the image in the top half (not the bottom half) The image should be a close-up and not have a ton of background detail An exterior image is generally preferable to the algorithm Use the dimensions 1332 x 750 for the cover photo Use this trick from Ben Fisher to get Google to display the correct photo
jack_fox

SEO for ChatGPT search: 4 key observations - 0 views

searchengineland.com/arch-4-key-observations-449001

local & mobile marketing seo ai

shared by jack_fox on 10 Dec 24 - No Cached
  • jack_fox on 10 Dec 24
     
    'ChatGPT doesn't drive website clicks. Users turning to ChatGPT search likely want to avoid Google's click-and-filter experience and are looking for direct answers. For brands, optimizing for ChatGPT means focusing on brand mentions and accurately conveying brand value. The goal isn't traffic but maximizing exposure and offering real solutions.'
  • jack_fox on 10 Dec 24
     
    'For these localized searches, Google Maps' importance is highlighted. ChatGPT searched through 12 results but referenced none - it only displayed Google Maps. Local brands focusing on Google Maps rankings and maintaining positive reviews will see this advantage amplified in ChatGPT search.'
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