Pay by swiping your iPhone 5, iPad 2 - 54 views
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NFC would let Apple's iAd advertising network personalise ads to the places where a customer is spending money. That could double or triple the ad rates that Apple charges,
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"Near-Field Communication", a technology that can beam and receive information at a distance of up to four inches,
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I included the magic (to global corporations coffers) of NFC in presentations I made back to 2005 at NECC. It's here... Let's whim shopping begin!