This briefing paper will seek to highlight key strategies in developing assessment processes which eradicate opportunities for plagiarism, and encourage tutors to "teach and assess in ways which make plagiarism unthinkable" (MacDonald Ross, 2008). Whilst by no means an exhaustive list, the following areas, identified and volunteered by members of the academic community are key to this approach. The paper will draw on examples of good practice in assessment design in these areas, which enhance student learning and nurture a learning culture in which original thought is rewarded.