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True doctrine, understood, changes attitudes and behavior. The study of the doctrines of the gospel will improve behavior quicker than a study of behavior will improve behavior. Preoccupation with unworthy behavior can lead to unworthy behavior. That is why we stress so forcefully the study of the doctrines of the gospel. The laws of God on marriage, birth, and nurturing of little children may seem rigid, but they are very practical.

See It Now focused on a number of controversial issues in the 1950s, but it is best-remembered as the show that criticized McCarthyism and the Red Scare, contributing if not leading to the political downfall of Senator Joseph McCarthy. On March 9, 1954, Murrow, Friendly, and their news team produced a half-hour See It Now special entitled "A Report on Senator Joseph McCarthy".[9] Murrow used excerpts from McCarthy's own speeches and proclamations to criticize the senator and point out episodes where he had contradicted himself. Murrow knew full well that he was using the medium of television to attack a single man and expose him to nationwide scrutiny, and he was often quoted as having doubts about the methods he used for the report. Murrow and Friendly paid for their own newspaper advertisement for the program; they were not allowed to use CBS' money for the publicity campaign or even use the CBS logo. Nevertheless, the broadcast contributed to a nationwide backlash against McCarthy and is seen as a turning point in the history of television. It provoked tens of thousands of letters, telegrams and phone calls to CBS headquarters, running 15 to 1 in favor. In a retrospective produced for Biography, Friendly noted how truck drivers pulled up to Murrow on the street in subsequent days and shouted "Good show, Ed. Good show, Ed." Murrow offered McCarthy a chance to appear on See It Now to respond to the criticism. McCarthy accepted the invitation and made his appearance three weeks later,[10] but his rebuttal only served to further decrease his already fading popularity.[11] In the program following McCarthy's appearance, Murrow commented that the senator had "made no reference to any statements of fact that we made" and contested the personal attacks made by "the junior senator from Wisconsin" against himself.[12]

The premise of the work is simple — get to know your potential customers as well as possible before you make a product for them. But when those customers live, say, in a mud hut in Zambia or in a tin-roofed hutong dwelling in China, when you are trying — as Nokia and just about every one of its competitors is — to design a cellphone that will sell to essentially the only people left on earth who don’t yet have one, which is to say people who are illiterate, making $4 per day or less and have no easy access to electricity, the challenges are considerable.

Text messaging, or S.M.S. (short message service), turns out to be a particularly cost-effective way to connect with otherwise unreachable people privately and across great distances. Public health workers in South Africa now send text messages to tuberculosis patients with reminders to take their medication. In Kenya, people can use S.M.S. to ask anonymous questions about culturally taboo subjects like AIDS, breast cancer and sexually transmitted diseases, receiving prompt answers from health experts for no charge.

A cellphone in the hands of an Indian fisherman who uses it to grow his business — which presumably gives him more resources to feed, clothe, educate and safeguard his family — represents a textbook case of bottom-up economic development, a way of empowering individuals by encouraging entrepreneurship

Mobile penetration is expanding dramatically. The number given for 2007 is about 250 million subscribers in Africa and the numbers are continuing to rise very, very rapidly.